About
Fish Window Cleaning franchise payments program
A franchise network needs consistency without treating every owner like the same merchant
Fish Window Cleaning operates a large franchise system made up of independently owned businesses. Each location can have its own merchant application, underwriting, banking setup, gateway, stored payment data, PCI requirements, reporting preferences, and processor history.
Fish needed a payments partner that could support individual franchisees directly while giving corporate a reliable program it could stand behind.
The challenge
Scale payments across independent owners without disrupting operations
A franchise network cannot be migrated by flipping one corporate switch. The rollout had to account for owner-by-owner onboarding, underwriting, legacy payment setups, token portability, reporting, and ongoing support while keeping the experience smooth enough for corporate to confidently expand the program.
Independent merchant onboarding
Every franchise location had its own application, bank details, underwriting path, payment setup, and operating needs.
Legacy migration complexity
Stored-payment token portability and existing processor arrangements created migration constraints that required a phased approach instead of a disruptive network-wide cutover.
Support at franchise scale
Owners needed a direct payments team for fees, reporting, processor questions, troubleshooting, PCI guidance, and issue resolution after the account went live.
Implementation
Prove the experience first. Scale second.
Launch a controlled pilot
Swipesum started with a small group of franchisees, handled merchant applications and underwriting, supported early go-lives, and worked through migration issues before expanding communication across the network.
- Merchant applications and underwriting coordination
- Payment setup and customized pricing
- Legacy migration and token-portability support
- Direct franchisee onboarding and troubleshooting
Turn the pilot into an operating program
As the program expanded, Swipesum became the ongoing payments resource for franchisees and corporate—supporting account questions, processor fees, reporting, payment issues, and continued rollout activity.
- 100+ franchise locations onboarded
- Direct payment support for owners
- Corporate-level program coordination
- Ongoing account monitoring and convention participation




